The First Edition of the MBA of LaLiga officially launched

The first edition of the MBA program in Sports and Entertainment Management offered by LaLiga Business School officially launched Friday last week.

LaLiga opened its doors to 20 new, highly skilled students from all around the world, who joined Óscar Mayo (Executive Director of LaLiga and co-director of the MBA program), Edouard Legendre (External consultant for LaLiga and recognized international expert in Brand Management and Sports Marketing, co-director of the MBA program) and José Moya (Director of LaLiga Business School) in the opening act of their new academic and professional path.

 The MBA program is led by top industry professionals, who will share their world-class knowledge with the new generation 1of leaders of the sports and entertainment industry for the next nine months.

The new students joining the MBA are professionals from the Sports Industry (Valencia CF, Dimayor - Colombian League, Liga Portugal Bwin), Consulting (KPMG, Ernst & Young, Deloitte, Accenture), Entertainment, Financial and Marketing sectors covering high-profile positions. Every student has been meticulously selected to ensure the highest level of professionals joining the sports and entertainment industry in the future.

“We are really proud of the level of the students this year. What we can guarantee is that we have selected very carefully, one by one, all the students who we wanted to have in this program. We are very proud of the diversity and the level of experience that everyone participating has.” – Óscar Mayo

 “It was very important for us to personally select the students attending our MBA because we not only wanted to have well-prepared people, but we also wanted to find the right people with the right attitude and will to help us convert this MBA into the best Sports and Entertainment Industry MBA. This is very much our objective this year.” – Edouard Legendre

Friday marked the students’ first step towards their path of becoming the new game changers of the Sports and Entertainment Business.

Here are some of our students during their first day of the MBA of LaLiga: 

Miguel García Pérez, Financial Auditor at Ernst & Young

Saúl Zambrano Quitero, CONMEBOL Country Manager Colombia Copa América

Fernando García Rodríguez, Junior Project Manager at SYNLAB Spain