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The Master in Global Sports Marketing provides students with a global vision of the Sports and Entertainment Industry from all possible angles and points of view. A program designed to learn about the strategies implemented by big entities such as LaLiga and the best companies, clubs, agencies, broadcasters, properties, etc. Both nationally and internationally.

Therefore, LaLiga Business School is committed to practical training, where visits and trips are one of the most important pillars. The main objective is for students to enter directly into the real environments of the companies, to visit, learn and experience first-hand what happens within the industry. During these visits, they will receive great lectures, master classes and case studies where they will test the knowledge acquired with the directors and managers of these institutions.

The Master in Global Sports Marketing includes in the program a series of visits around Spain, to LaLiga Clubs and other Sports Entities, interactive experiences and two international trips to strategic countries for the growth of the industry such as the United States and Qatar.

The trip to the United States, specifically to New York, is a unique opportunity to get to know the mecca of Sports Marketing in the world, visiting companies such as ESPN, NBA or Verizon.

On the other hand, the trip to Qatar, Doha, means being able to know in depth and first hand the preparation of a FIFA World Cup and all the projects that arise around it, both before and after.

Take the opportunity to launch your professional career by becoming an expert in sports management and marketing. For more information about the Master in Global Sports Marketing click here.